COURSE: Multichannel Digital Marketing (Chartered Institute of Marketing)

The Chartered Institute of Marketing (CIM) recognises that customers now interact with brands through a variety of channels such as direct mail catalogues, search engines and social media posts. Therefore they offer an introductory Multichannel Digital Marketing course to help you create a fully-integrated plan for your business by researching your customer engagement then optimising your content across various formats to suit their requirements.